Pay Per Click Management
Get your business in front of a targeted audience to increase qualified traffic and conversions.
Get your business in front of a targeted audience to increase qualified traffic and conversions.
WHY PPC?
Get your business in front of a targeted audience to increase qualified traffic and conversions using Pay Per Click Advertising!
Pay Per Click advertising (PPC) is an incredibly effective form of digital marketing. It can provide very quick results and an excellent return on investment that you can track. Promote your business to a specific audience using either Google Ads (formerly Google AdWords), Meta Ads (formerly Facebook Ads) or other paid ads platforms, with a set budget and highly measurable results.
If you've been running ads with little success or haven't tried PPC ads before, contact e-CBD's highly experienced team and let us set up a stellar campaign for your business.
Pay Per Click Marketing that will get results for you. Find out how e-CBD can help.
e-CBD are experienced in both Google Ads and Meta Ads, having created and managed dozens of successful campaigns for clients in various industries.
We also assist with landing page creation, conversion rate optimisation, reporting and more.
PAY PER CLICK MANAGMENT
Pay Per Click is a form of paid advertising that literally means you pay for each click on your ad.
It's a highly affordable and measurable form of advertising unlike more traditional offline methods (radio, television, print etc). You know exactly what you get for your spend with extensive analytics and tracking.
Google Search Ads: Using an auction system you bid for advertising positions in the search engine results page against competitors targeting the same search terms. The amount you pay per click is dependent on the relevancy and quality of your ads (quality score), the landing page the ads are going to, as well as how many other people may be bidding for the same keywords.
By doing keyword research we can determine the appropriate keywords to target as well as how much the average cost per click will be. This helps us determine your recommended daily spend and most importantly the approximate number of sales or enquiries from potential customers you can expect from the advertising campaigns.
It's important to get an experienced PPC advertiser to manage your Google Ads campaigns or you could wind up paying Google a lot more than you need to. Keyword research, expertly crafted ad verbiage that encourages click throughs and other specialised tactics make sure you're ads are optimised from the get-go.
We continue to optimise your campaigns to improve click through rates, remove under performing keywords and ads, but most of all, increase sales and leads being driven by the ads.
(PREVIOUSLY FACEBOOK ADS)
Meta Ads is quite a bit different in regards to Google Ads. Meta Ads are a form of interruptive advertising meaning that you're wanting to interrupt people scrolling through their newsfeed so they focus on your ad.
The ads are visual and can either use a static image, carosel of images or a video. They way you can target the ads is wide and varied, You can:
Instagram advertising is included in the Meta Ads platform making it easy to get your ads on Facebook and Instagram simultaneously. You can target potential customers in the newsfeed, stories and reels.
Our PPC strategies are created in a way that is designed to bring you qualified traffic that converts. This is how we measure the success of a campaign, with the ultimate goal being more customers and clients for you.
We look at things like:
HOW MUCH ARE OUR
Our fees for paid ad management include a set up fee charged in the first month and a monthly management fee. This fee changes based on:
We'd love to talk to you about your digital marketing and help design a strategic approach that fits your business.
Google Partners
e-CBD are Google Partners which means we have a representative we can speak to at Google about any AdWords queries.
PLEASE NOTE: some agencies promote this as having a direct line to Google and give the impression that they can give you a competitive edge for AdWords and SEO but this is not the case, it is purely a resource for account support.
To find out more about our Pay Per Click services contact our internet marketing team on 07 5531 3810, or fill out our enquiry form. We would love to help!
We respectfully acknowledge the people of the Yugambeh language region, the traditional owners of the land on which we stand, and pay our respect to their elders past and present, and all Aboriginal and Torres Strait Islander Peoples who now live in the local area.
